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words and ideas
words and ideas
Swimming Pool Agency, 2016 – 2018
Bata is a multi-national shoe brand and retailer. I work with their external social media agency as lead copywriter on the global account to instruct content strategy across 70+ regions around the world.
My role is to lead creative concepts and copy for social media campaigns and editorial content across global Facebook, Instagram and YouTube channels.
Recent highlights include Bata Fashion Weekend 2017/18 (editorial coverage) and Bata Insolia (product launch campaign).
Project credits: Project Directors: Peter Vijgen, Tamas Foldesi / Creative Director: Scott Cohen / Social Media Lead: Tereza Hazlikova / Production Manager: Eva Fiserova / Art directors: Denise Schwenk, Zuzana Klenova / Designers: Chloe Sova, Salomé Fize / Video: Jacek Kaczmarek
More references coming soon.